According to IMARC Group’s latest report, the India tea market exhibited moderate growth during 2015-2020. Looking forward, the market is expected to grow at a CAGR of around 5% during 2021-2026.
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Tea refers to a hot beverage that is primarily prepared by pouring hot or boiling water over cured leaves of the tea plant. Some of the common product variants include green tea, black tea, oolong tea, etc. Tea acts as a rich source of antioxidants that help in reducing the risk of heart attack and stroke, maintaining bone health, boosting immunity, aiding weight loss, enhancing digestion, etc. India represents one of the largest producers and consumers of tea across the globe, which is currently driving the market growth.
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Market Trends
The wide availability and cost-effectiveness of tea have made it one of the most popular beverages across all the socio-economic consumer groups in the country. Additionally, the growing consumer inclination towards premium and high-quality product variants is also propelling the market growth in India. Moreover, the rising popularity of numerous ready-to-make tea products, such as tea bags, iced tea powders, bottled and canned iced tea, milk tea powders, etc., is further catalyzing the market. In India, the high prevalence of numerous lifestyle disorders, along with the increasing consumer health consciousness, is augmenting the demand for healthier product variants, including green tea and black tea. All of these above-mentioned factors will continue to drive the market for tea in India over the forecasted period.
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The report has segmented the market on the basis of product type, packaging, distribution channel, application and region.
Breakup by Product Type:
Breakup by Packaging:
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